Highlights of the job

We are hiring a Full-Time Permanent Digital Media Senior Advisor working out of Edmonton, AB!

EPCOR's award-winning Public & Government Affairs team is evolving. As we take big steps to build our brand and push into new spaces, we're looking for great people to help us drive EPCOR's vision through best-in-class marketing, communications and leadership.

The Senior Advisor, Digital Media is responsible for building, leading and executing engaging digital experiences that showcase the heart of who EPCOR is, advance our reputation as a leader of essential services and bring EPCOR's values to life.    

What you'd be responsible for

Digital Media Strategist

We look to you to provide digital media expertise across EPCOR's social media channels. You'll oversee the development and implementation of digital campaigns across our social networks and owned channels, while integrating with the website. Working collaboratively with the larger marketing and corporate communications teams, it is your mission to help grow our brand, support our customers and mitigate risks.

Brand Builder

You are the ultimate brand ambassador, hands-on in developing, integrating and evolving our brand in a way that defines who we are as a company and reflects our values. Our employees have spirit and a passion for what they do, and it is up to you to take this energy and translate it into moments that matter across our digital channels.

Team Player

We are a small, but experienced team. An important part of the role is the ability to coach and support other individuals. You will need to be a great collaborator, someone who fosters and grows relationships and is comfortable with working with all levels in our organization.

Community Builder

You know the power of the community, aligning yourself with third party voices and having others in your corner around important issues. You have a knack for knowing who's who in the social community and are an expert in finding shared values and amplifying collective voices.

Continuous Improvement

You understand the importance of knowing what's on the horizon - emerging trends in your profession, industry and technology - and then, how to build them into your campaigns with trackable metrics and measured results. You set the tone by developing and maintaining appropriate standards, guidelines and processes that underpin a successful social media presence.

Customer-oriented

Knowing that our customers are at the center of what we do, you'll be focused on working with our customer care groups to ensure we provide service to those customers who prefer to connect with us on social media. You'll play a supporting role for our digital and customer care teams while we start exploring our evolution in providing social customer service.  

What's required to be successful

• Bachelor's degree in the areas of Communications, Journalism, Marketing or a related field is required.
• A minimum of 5 years in the marketing or communications fields focused on online media channels, marketing, advertising and/or social community management is required.
• Demonstrated experience in delivering effective, measurable marketing across a range of marketing, promotional and advertising channels.
• In-depth knowledge and use of digital environments, social networks and engagement platforms.
• Fully engaged in current web, social and digital concepts, techniques and trends
• Experience with Microsoft Office (Word, PowerPoint, Outlook, Excel, Publisher), Google (Analytics, Tag Manager, DataStuido, Adwords), Hootsuite/Social Bakers, and various Cloud applications including Asana.
• Experience with Adobe Creative Cloud (Photoshop, InDesign, Illustrator, Premiere) and Microsoft SharePoint would be considered assets.
• Actively using social media (Twitter, Facebook, Instagram, etc.); ability to analyze strengths, weaknesses, and relevance to the organization, and predicting trends on the horizon
• Applying sound communications, public relations, marketing fundamentals to every project

Other important facts about this job

Jurisdiction: CSU52

Class: P2

Wage: Starting at $46.89 per hour; placement based on qualifications, credentials and experience; these rates may change subject to ratification of a new Collective Bargaining Agreement

Hours of work: 80 hours biweekly

Application deadline: August 8, 2021

Learn more about Working at EPCOR!

Please note the following information:

• A requirement of working for EPCOR is that you are at least 18 years of age and legally entitled to work in Canada. (A copy of a valid work permit may be required.)
• If you are considered for the position, clearance on all applicable background checks (which may include criminal, identity, educational, and/or credit) and professional reference checks is required. Some EPCOR positions require an enhanced level of background assessment, which is dictated by law. These positions require advanced criminal record checks that must also be conducted from time to time after commencement of employment.
• A technical/practical assessment may be administered during the selection process and this exercise will be used as a part of the selection criterion.
• To meet the physical demands required of some positions, candidates must be in good physical condition and willing to work in all weather conditions. Clearance on pre-placement medical and drug and alcohol testing may be required.